Bullion
Keywords
Bank, Customer relation, Strategic planning.
Abstract
The paper examines Banks-customers relations and how it will help in strategic planning. ln dealing with this subject, the paper considered three facets. The legal relationship and the impact of the public relations and marketing aspects as they effect banking and banking business, and the implication for strategic planning.
Publication Title
CBN Bullion
Issue
4
Volume
14
Recommended Citation
Ochonogor, Chris
(1990)
"Banks-customers relations: implications for strategic planning.,"
Bullion: Vol. 14:
No.
4, Article 3.
Available at:
https://dc.cbn.gov.ng/bullion/vol14/iss4/3
COinS